Master Logos
To maintain consistency, the CN Brown Company and CN Brown Energy master logos should be used whenever possible. The logo variations below should only be used in cited circumstances. Do not alter the logos in any way, including but not limited to changing colors, proportions, line weights, fonts or relative size of separate elements within the logo. The logos should always be treated as a single piece of art; no parts should be used separately. If you encounter a design or technical concern, please consult Rich Davies (rich@vreeland.com) at Vreeland Marketing + Design.
CN Brown Company
Files for the standard logo of CN Brown Company.
Logo Variations
The following “stacked” version of the CN Brown Company logo should be used in situations where the available space is square-shaped (social media profiles, etc.) or is more vertical (portrait orientation) than horizontal.
Unacceptable uses
Logo files should always be used in a manner consistent with that presented in this guide. Never change the colors of the logo or distort the proportion of it vertically or horizontally.
Size & Positioning
As shown above, a minimum amount of clear space, free of text and graphics, and equal to the HEIGHT of the “C” in “CN Brown” in must surround the logo.
The CN Brown Company logo should not be used smaller than 1″ in any circumstance.
The EPS logos provided above are suitable for print resolution at any size.
The JPG logos provided above are suitable for most common uses on the internet.
CN Brown Energy
Files for the standard logo of CN Brown Energy.
Logo Variations
The following “stacked” version of the CN Brown Energy logo should be used in situations where the available space is square-shaped (social media profiles, etc.) or is more vertical (portrait orientation) than horizontal.
Unacceptable uses
Logo files should always be used in a manner consistent with that presented in this guide. Never change the colors of the logo or distort the proportion of it vertically or horizontally.
Size & Positioning
As shown above, a minimum amount of clear space, free of text and graphics, and equal to the HEIGHT of the “C” in “CN Brown” in must surround the logo.
The CN Brown Energy logo should not be used smaller than 1″ in any circumstance.
The EPS logos provided above are suitable for print resolution at any size.
The JPG logos provided above are suitable for most common uses on the internet.
Co-Branding with other CN Brown companies
When the communication originates from the CN Brown parent company and includes the logos of the subsidiaries, the subsidiary logos should be no larger than 60% of the size of the CN Brown Company logo or logotype. The Rewards key tag art should not be used in conjunction with the subsidiary logos since it represents a program and not a subsidiary.
When the communication originates from CN Brown Energy, the CN Brown Company logo or other subsidiary logos should only be used if necessary to directly support the message content. All CN Brown Energy promotional materials should feature the CN Brown Energy logo as the largest branding element.
Co-Branding with Vendor Partners
Only use logos of vendor partners as required for co-op advertising.
Recommendations
Always use the logos provided with this style guide.
Do not use previous CN Brown Company or CN Brown Energy logos.
Do not use the logo or any part of it as a decorative element, as in a repeating pattern, border, list bullet, photo shape, etc.